Genevieve Gigi. It’s a fabulously different name, isn’t it?
Genevieve happens to be equally unique. In fact, she’s the perfect hybrid for the ever-changing needs of the ad business. As only the third employee of her last agency, she helped the company grow into one of the largest independent advertising agencies in the country over a 20-year span. Initially she was an art director, then she established their production department, but all along she was always managing her client’s projects. Genevieve’s curious approach to problem solving and her ability to develop deep client relationships have made her an uncommonly resourceful project manager. Her diverse skill set has enabled her to create, produce and oversee recognized campaigns that involve digital, social, TV, collateral, outdoor, POP, etc. for clients like Panasonic, Under Armour, Hunter Douglas, Wyndham Worldwide, Brut, NY Jets and DeLonghi to name a few.
Genevieve applies the same mix of talent and energy in her personal life. In addition to raising a “his, hers, theirs” family, she’s always trying different recipes, speed-reading a new book and bringing her extensive family together to celebrate every single holiday. (We’re talking national “Selfie-Day”, “Pi-Day” and of course, “National Hot Fudge Sunday Day”) With her “spare” time she volunteers for the New Hope Pregnancy Resource Center, her local PTA and various youth organizations in her town.
Most people think her full name is a product of fiction. When it comes to multi-tasking, Genevieve Gigi is the real deal.